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Case · Restaurant and events · Identity, menus, website and video
A restaurant rooted in traditional cooking that also hosts christenings, first communions and weddings. One house, with the same voice throughout.
The challenge
Casa Emiliana is two businesses at once: the everyday restaurant and the place where families celebrate.
Each had its own menus, brochures and tone. The brand had to unite them so that a Tuesday diner and a family at a first communion never felt they were in different places.
The frame
A brand system that works as well for a seasonal menu as for a wedding brochure.
01 · Brand guidelines
The palette comes from nature, the earth and traditional cooking, and a calligraphic hand signs every piece. Patterns and icons complete a language that adapts to any format.
02 · Menus and celebrations
From the daily set menu to a first communion folder, everything comes from the same system. The colour and tone change; the house is always recognisable.
03 · Website and video
The website opens with a video of the house and leads to what people look for most: the week's menu, the à la carte menu and celebrations. The menus are updated from the website itself.
The result
The restaurant and the celebrations now speak with the same voice. One house, from the seasonal menu to the first communion.